Whilst trying to stock up on a few hair necessities, i stumbled upon this blog and it just reinforces and supports why The Retail Calendar is very relevant for our ailing high street.
The Retail Calendar, http://www.redborder.co.uk/index.php/services/rb-the-retail-calendar highlights the dates in the year that any business within the industry can capitalise upon. This is not exclusive to clothing stores but to any type of retailer whether online or on the high street.
The article in question can be found on http://blog.philipkingsley.com/2013/02/13/re-vamp-your-hair-for-valentines-day/ without being a costly exercise the blog captures the sentiment of the occasion which they then use to communicate and showcase to their clients which products works best.
Visual Merchandising doesn’t have to be complicated or costly, it just has to have relevance and needs to make sense! The Retail Calendar is a useful resource to assist any retailer and an essential addition to the office / staffroom noticeboard.